Online marketing strategies:

Today’s internet technology purely used to get business growth as well as E-commerce marketing. Marketing your online store involves more than just registering your Web site with a couple of search engines and waiting for the world to beat a path to your door.
As the number of shoppers on the Internet has grown, so too has the number of Web sites and land-based businesses clamoring for a piece of the multi-trillion-dollar e-commerce pie. As many Internet companies have discovered, even with a multi-million dollar marketing campaign, it’s difficult to get the attention of Internet users – even for just a split second. After all, Internet users are bombarded with so many advertisements every day and see so many Web sites, it’s hard for any one firm to stand out. One of the most difficult jobs you’ll have as an e-commerce merchant is figuring out what blend of off line and online marketing techniques to use to promote your Web site. If you’re a small business, that challenge is even greater on a tight budget.

The right marketing mix depends on many factors, including the types of products you are selling, the types of people you are trying to target, and, of course, your marketing budget. In this guide, we’ll review a variety of different techniques for raising the profile of your online store and attracting shoppers to your Web site. Marketing your Web site is not an easy task, nor is it a short one – you’ll need to work hard and work continuously to make sure that your online store doesn’t get lost among the billions of pages of information on the Web.
This article is based by Marketing Guru’s Jim corell and Rick broadhead.